Eliminate Processing Fees with Dual Pricing
Pass the cost of credit card processing to customers who choose to pay by card — while rewarding cash-paying customers with a lower price. Fully compliant, easy to implement, and completely transparent.
How It Works
Simple, transparent, and compliant
Set Your Cash Price
You set a single base price for your goods or services — this becomes your cash price.
Card Price Displayed Automatically
Our system automatically displays a slightly higher card price at checkout, covering the processing fee.
Customer Chooses
Customers choose how they want to pay. Cash or debit customers pay the lower price; card customers pay the card price.
You Keep More
Processing fees are covered by the card price differential — you keep your full margin on every sale.
The Numbers
See how much you could save
Traditional Processing
- Pay 2.5–3.5% on every card transaction
- Fees come out of your margin
- Monthly processing costs add up fast
- No way to offset card fees
- Rates can increase without notice
Dual Pricing Program
- Card fees covered by card price differential
- Your margin stays intact on every sale
- Predictable, transparent monthly costs
- Cash customers rewarded with lower prices
- Locked-in program terms
Program Features
Everything included in our dual pricing program
Compliant Signage
We provide all required signage and disclosure materials to keep your program fully compliant with card network rules.
Automatic Price Display
Your POS or payment terminal automatically shows both the cash price and card price — no manual math required.
Works on All Terminals
Compatible with countertop terminals, mobile readers, and online checkout pages.
Ecommerce Ready
Display dual pricing on your online store with our ecommerce integrations and hosted payment pages.
No Hidden Fees
Transparent program with no surprise charges. What you see is what you get, every month.
Dedicated Support
A dedicated account manager helps you set up, train staff, and stay compliant throughout the program.
Who Uses Dual Pricing
Popular across many industries
Gas Stations & C-Stores
The original dual pricing model — cash vs. card pricing at the pump and inside.
Restaurants & Cafes
Protect thin margins by offsetting card fees on every ticket.
Auto Repair & Service
High average tickets mean significant savings on processing fees.
Medical & Dental Offices
Reduce overhead on patient payments while keeping billing simple.
Retail Stores
Keep prices competitive while eliminating the hidden cost of card acceptance.
Professional Services
Law firms, accountants, and consultants protect their billing rates.
Start saving on every card transaction
Join thousands of businesses that have eliminated processing fees with DelPrimeX Pay's dual pricing program.
Fully compliant. No setup fees. Works with your existing terminal.